Nobbies History

Company History

Harry Goro Watanabe moved from Japan to Omaha, NE where he began Oriental Trading Company (OTC) in 1932. In 1938, Harry moved the operations from the Yoden's Gift Shop to 1115 Farnam Street. This three-story building would be OTC's home for more than 30 years. Shortly before the World War II outbreak, the main office began shifting their emphasis to a growing carnival trade in the United States. The company began supplying trinkets, prizes and giveaways to the Midwest carnival outfits such as the Dale Thomas Shows, Murphy Brothers and Midwest Shows. Harry and his wife, Fern, have 3 children Terry, Gordon and Pam.

On September 6, 1988, Gordon and Joy Watanabe opened Nobbies' doors to the public as a retail outlet for carnival trinkets. Today, Nobbies continues to expand with its own product lines, as well as products from Oriental Trading and Tender Heart Treasures.

Company Commitment

Nobbies is committed to doing everything possible to provide its customers with superior services and products that meet their needs and provide value. Demonstrating customer satisfaction that exceeds our customers' expectations is our number one priority and results from the attention given to each element of service we provide. Nobbies achieves these exceptional levels of customer satisfaction by providing merchandise of value that best meets the needs of our customers, maintaining clean and neat merchandise presentations and acting with mutual trust and understanding to comply with our customers' interests. In addition, Nobbies employees are committed to providing great customer service.

Joy & Gordon Watanabe & Family

Gordon and Joy Watanabe founded Nobbies in 1988 to supply the region with the best selection of party goods. We carry over 36,000 different items including 140 unique party ware patterns, toys, balloons, decorations, educational supplies, costumes, home décor, and wedding invitations. Come and explore Nobbies... we will make your next special event memorable!